Whoa. That was my first thought when I saw ESPN’s Kevin Ward Jr funeral tweet. This classifies as a next level Twitter fail. Not only does the Worldwide Leader use Tony Stewart’s picture, they also called Ward “Tony.”
ESPN eventually apologized for the tweet. But still, poor form from whomever was responsible for running the Twitter account that probably isn’t responsible for running it anymore.
Deepest apologies to all for getting Kevin Ward Jr.’s name and photo wrong in an earlier tweet today.
— NASCAR on ESPN (@ESPNNASCAR) August 14, 2014
Think before you tweet, folks.