Esurance to give away $1.5 million it saved on Super Bowl commercial

Esurance is clearly a company of the people. Instead of buying a $4 million spot during Super Bowl XLVIII, the company bought the slot right after the end of the game. The move saved a reported $1.5 million (30%) for the company.

Actor John Krasinski explains how you could win in the video below. Let the tweet games begin.

[Thanks to BuzzFeed for the money tip]