Luis Suarez’s ‘Biting’ Adidas Ad Makes So Much Sense Now

Looking back, this Luis Suarez “biting” adidas ad makes so much sense now. When the world-class striker is not scoring incredible goals, he apparently spends his time taking chunks out of opponents. The latest case, which is the third of his career, was against Italy in the World Cup. Suarez took a chunk out of Giorgio Chiellini’s shoulder, completely overshadowing Uruguay’s fantastic win over the Italians to advance.

It’s probably not exactly how adidas wanted this ad to be interpreted, but hindsight is 20/20.