Over the weekend athletes and prominent figures in the media weighed in on Donald Sterling’s alleged racist comments. It was only a matter of time before the other shoe dropped and Clippers’ sponsors reacted. On Monday, in the wake of the controversy, numerous advertisers pulled their campaigns with the team. Below is the growing list.
— Jess (@JGolden5) April 29, 2014
State Farm Insurance
“CarMax finds the statements attributed to the Clippers’ owner completely unacceptable. These views directly conflict with CarMax’s culture of respect for all individuals,” a CarMax spokeswoman wrote in an email to HuffPost. “While we have been a proud Clippers sponsor for 9 years and support the team, fans and community, these statements necessitate that CarMax end its sponsorship.”
Virgin America confirms it has decided to end its sponsorship of the LA Clippers — darren rovell (@darrenrovell) April 28, 2014
KIA: We are suspending our advertising and sponsorship activations with the Clippers — Ryan Ruggiero (@RyanRuggiero) April 28, 2014
A spokeswoman from AQUAhydrate, another Clippers sponsor, wrote in an email statement to HuffPost that “In the wake of Donald Sterling’s alleged defamatory and intolerable comments” the company would “suspend” its sponsorship with the Clippers until the NBA completes its investigation.
As part of suspending its Clippers sponsorship, Red Bull has asked that all signage at Staples be removed for games. — darren rovell (@darrenrovell) April 28, 2014
Like everyone else, Corona is appalled by the comments allegedly made by the owner of the Los Angeles Clippers. These comments run counter to the type of brand Corona aspires to be. Because of this, we are suspending our sponsorship agreement with the Clippers until the NBA completes its investigation.
In light of the racist comments allegedly made by the owner of the Los Angeles Clippers, Lumber Liquidators is suspending all planned advertising for the team’s 2014-2015 season until further notice.
A Mercedes-Benz spokeswoman also told The Huffington Post that it “has moved to cease its sponsorship of the Clippers effective immediately.”
Yokohama Tire Company
Yokohama Tire Corporation does not tolerate discrimination in any fashion. The alleged remarks by Los Angeles Clippers owner Donald Sterling are completely unacceptable and we find it necessary to immediately suspend our sponsorship of the organization as a result. We will continue to assess the situation and weigh our options. Meanwhile, we wish to express our continued support to the Clippers players and fans.
Commerce Hotel & Casino
The Commerce Hotel & Casino has enjoyed being a sponsor of the LA Clippers for the past eighteen years. The arena experience for fans and the reputation the team has maintained is why we have aligned with the franchise. We know the NBA is reviewing the matter and we expect the NBA will quickly provide its findings and explain any action it will take. At this time, we are suspending our relationship with the LA Clippers pending the outcome of that review.
Southern California Ford
Due to the current circumstances, the Southern California Ford Dealers are suspending their affiliation with the Los Angeles Clippers organization indefinitely. We will continue our support of the Clippers players and fans and wish the team continued success in the playoffs.
Mandalay Bay Hotel
Mandalay Bay finds the comments attributed to Clippers’ owner Donald Sterling to be shocking and appalling. We have suspended our advertising and sponsorship relationship with the Clippers’ organization and await action from the NBA before determining if we will permit any continued association with the team. We continue to wish the players, coaches and fans all the best in the playoffs.
Adidas is suspending its current marketing partnership with the Los Angeles Clippers. (via @JGolden5)
— Sports Biz (@CNBCSportsBiz) April 29, 2014
— NewsBreaker (@NewsBreaker) April 28, 2014
Fox Sports Net
Fox Sports Net is removing the Clippers’ billboards outside of Staples Center, replacing them with Angels’ ads.
— Rusty Simmons (@Rusty_SFChron) April 29, 2014
List will be updated as the fallout continues