NBA ref’s Times Square billboard proves JDate works

nba ref jdate times square billboardOnline dating, it’s a thing nowadays. For some people, it’s the foundation of their family. It felt sort of wrong to write that last line – hey, our grandparents didn’t need no stinking online dating.

What you see in the photo above is an advertisement in Times Square for JDate.com, an online dating site for single Jewish people.

Pretty typical except for the fact that the man in the ad is NBA referee Marat Kogut.

One in four relationships start online nowadays, or something like that.

[H/T Deadspin]