Northtown Automotive, an official sponsor of the Buffalo Bills, decided to get in on the recent trend of trolling rivals with billboards. The company placed this simple sign that reads, “Cute boots Brady,” taunting Tom Brady prior to Sunday’s Buffalo-New England game in Boston.
The billboard is taking a shot at Brady for endorsing the men’s line for UGG, a popular footwear company best known for its women’s boots.
— Northtown Automotive (@NorthtownAuto) December 29, 2013
Unfortunately for Buffalo, no matter what happens in Sunday’s game, Brady and the Patriots will once again be playing in the postseason, while the Bills will be watching from home.
Kickoff is scheduled for 4:25 p.m. from Gillette Stadium.
[Thanks to Darren Rovell for the hilarious hat tip]