The Dallas Stars unveiled their new and totally re-vamped jerseys and logos during their “A New Star is Rising” campaign on Tuesday night. For the first time, there is no gold anywhere to be found, with the franchise instead going with a green, silver and black look that pops pretty well.
Jason Walsh, the Stars’ Vice President of Production and Entertainment, is excited. From the Stars:
“I hope that they look at it and say it’s the Dallas Stars. This is who we are. It’s a D and a Star. We’re the Dallas Stars, in Big D,” said Walsh. “We looked at a variation of things that just seemed too cute. We just wanted it to be simple and classic with a modern look to it. I think that is exactly what we ended up with.”
“It’s a clear winner, but it’s one of those logos that you have to look at a couple days to really get it but once you got it, then you really got it,” said Gaglardi. “It won’t surprise me to see people want to take some time to take a look at it. Maybe the first reaction is, ‘That’s interesting.’ The reaction a whole bunch of people had during the process was that after a few days, it really becomes something you love.”
Below is a photo of Dallas stud Jamie Benn sporting the new green sweater. What do you think of the new gear?